McMahon Economic Package - 6th June 2008

WWE Chairman Vince McMahon to Begin $1 Million Giveaway to Viewers Live on USA Network's 'WWE Monday Night RAW'

WHAT: WWE Chairman Vince McMahon will begin his unprecedented giveaway
of $1 Million to viewers every week on USA Network's "WWE Monday
Night RAW" live broadcast as "McMahon's Million Dollar Mania"
begins

WHEN: Monday, June 9th at 9/8 C

WHERE: USA Network's "WWE Monday Night RAW"

WHY: World Wrestling Entertainment Chairman Vince McMahon has once
again shown his passionate bond with WWE fans by taking the
already #1 weekly year-round show on cable, WWE Monday Night RAW
on USA Network to a new level at the start of this 2008 summer
with a ground breaking on-air promotion.

Never before has such a prominent television executive given away
such a large amount of his personal wealth to the viewing
audience. The giveaway will be the largest ever undertaken on
television.

To participate, viewers must register on wwe.com each week and
then watch Monday Night RAW(R) on USA Network to acquire the code
necessary to win. Winners will be contacted live throughout each
Monday Night RAW broadcast.

Given the difficult economic situation many Americans now face,
"McMahon's Million Dollar Mania" offers an exciting economic
stimulus for loyal RAW viewers. McMahon and WWE are renowned for
creating compelling narratives that tie into current events,
drawing viewers and generating water cooler buzz across the
country.

CONTACT: Brad Bernstein 212.664.4401
Nathan Nazario 407.880.5993

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